Identity System:
Kings Co. Bakery​

Kings County Bakery is a fictitious bakery & cafe that has one foot in the traditions of old-world bakeries, and at the same time putting a modern twist on their artisanal bread, pastries, and baked goods. They are committed to quality and using the freshest local ingredients possible.

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This project began as a website design that later expanded into branding and packaging. The newly developed logo is a crown made of wheat to reference the Kings County location and their passion for artisanal bread. A pattern inspired by wheat was developed for use on packaging.